FOR HOME SERVICES
Websites and growth systems built for home services
Home services live or die on emergency response. Plumbing leaks, HVAC failures, electrical trips don't wait for your office hours. The customer Googles, taps the first business with a click-to-call button, and the second business doesn't get the call. Most Tri-state home-services sites we audit have click-to-call buried below the fold, contact forms that route to a dead Gmail, and zero schema for emergency service. The fix is a click-to-call hero, an inbound call routing flow, recurring-job CRM for AC tune-ups and boiler maintenance, and SMS broadcast for weather-driven demand spikes (heatwave AC season, freeze-up plumbing season).
What we build for home services
Home-services builds ship with click-to-call as the hero CTA on every page, emergency vs. scheduled service routing logic, service-zone landing pages, recurring-job tracking for maintenance contracts, and SMS broadcast for seasonal demand. The CRM handles dispatching with skills tagging (HVAC certified, electrical, gas-line) so the right tech goes to the right job. Review automation fires 7 days after job-close.
Modules typically used
- Booking
- SMS Broadcast
- Reputation
Booking, SMS Broadcast, and Reputation are the home-services trio. Booking handles emergency routing (different SLA, different price tier) plus scheduled tune-ups. SMS Broadcast lets you push a heatwave AC service offer to your customer base in 90 seconds when temps spike. Reputation auto-requests reviews after the work is verified complete and replies hold a tone calibrated for service complaints.
The signal worth watching
Track first-call resolution rate weekly. Median plumbing call requires 1.4 truck rolls; top operators land at 1.05. The dashboard tracks per-tech first-call resolution, skill match accuracy, and customer-satisfaction trend. Lower truck rolls = higher per-job margin = more inventory of trucks for the next emergency.
Frequently asked questions
Do you integrate with ServiceTitan, Housecall Pro, or Jobber?
Yes. We integrate with all three plus ProValet for pool/spa subset. Lead capture flows to dispatch in under 30 seconds. Tech assignments respect skill tags so HVAC techs don't get plumbing-only calls.
How does emergency vs scheduled call routing work?
The booking flow has a 90-second triage that asks 4 questions (water actively flowing, gas smell, no heat in winter, no AC over 95F). Triage routes emergency to your on-call dispatch with SMS plus phone alert; scheduled calls route to the regular calendar.
Can you handle SMS broadcast for weather-driven demand?
Yes. SMS Broadcast supports list segmentation by service tier and last-service date. Common play: when temps drop below 25F, broadcast to anyone overdue on a boiler tune-up. TCPA-compliant opt-out handled automatically.
What about recurring-job tracking for maintenance contracts?
Yes. Maintenance contracts surface as a separate dashboard view with renewal dates, last-service stamps, and auto-scheduling for spring/fall tune-ups. Customers receive an SMS to confirm or reschedule 7 days out.
How long does the build take?
Foundation ships in 4 weeks. CRM integration plus SMS Broadcast lands in week 5-6. Service-zone pages (typically 8-12 ZIPs) ship in week 3.
Other industries we ship to
- Contractors Service-area landing pages, lead form to CRM, before/after gallery, financing CTAs.
- Auto Services Service appointment, repair status updates, review automation, fleet customer handling.
- Fitness Studios Class schedule, membership management, intro-offer funnels, retention dashboards.
Last updated: 2026-04-27